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Mar 21, 2025
Podwires |Become a Smarter Podcast Producer in 5 mins a day is a reader-supported publication.
Research & Insights
The Infinite Dial 2025 reveals record podcast consumption with 73% of Americans now engaged, creating unprecedented opportunities for content creators across audio and video formats.
YouTube Dominates Podcast Consumption: New Study Shows Video Now Essential for Growth
Mar 20, 2025
Discover how podcast fandom drives brand engagement with 57% of listeners paying more attention to sponsors and 54% showing increased trust in brands supporting their favorite shows.